Q&A from Swarm members about online community building

I hope you are finding a bit of calm whenever this email finds you. On Thursday, February 6th, I will be sharing answers to questions posted in the ​Swarm​ Hive Community.

Knowing that you might not be able to attend or join me, I wanted to share a few questions that have already been asked, along with my answers.

I hope that this helps you as you consider building, launching, and growing an online community. :)

“What are the most common pitfalls you see when communities are launching or relaunching, and how do you help clients avoid them?”

The most common things I see that clients do that slow or halt a launch or relaunch:

I see community builders trying to launch several initiatives at the same time. If you are launching a course, stick with that for now, and then decide after the course ends if you want to do a membership.

I recommend clients put their ideas for community into phases, so that we can tackle one at a time. For example, focus on beginners (who are new to what your topic is) and decide on the journey they will have in your course, program, or membership.